How to use Facebook Messenger and Instagram at scale to improve customer service and to be ready for the coming social selling revolution ?
Our guests of honor from Sephora :
Margaud Chifflet – Digital Experience Specialist – Sephora
Maxime Chevalier – Senior Project Manager Innovation – Sephora EME
When it comes to social messaging, Sephora is definitely one of the most innovative brands in the world.
With Alcméon technology, Sephora has been able to be among the first brands in Europe to offer an hybrid customer service on Facebook Messenger and to answer customer requests at scale on Instagram. Margaud and Maxime share with us here the main learnings of the roll out stage in Europe.
Presented by Charles Doxuan – CMO & Chief Evangelist – Alcméon